Psaki bombs: MSNBC’s newest primetime program sheds 53% of viewers from key demo in second episode

MSNBC s Jen Psaki bombed on Wednesday night Psaki took over MSNBC s coveted p m ET timeslot on Tuesday through Fridays this week as The Rachel Maddow Show returned to only airing on Mondays after Maddow temporarily returned to airing five nights a week during President Donald Trump s first days in office Psaki a former Biden administration press secretary hosted Inside on Sundays and Mondays and now hosts The Briefing at the critical hour On Tuesday Psaki s The Briefing debuted with million viewers and in the advertiser-coveted demographic of adults aged - but her second episode on Wednesday plummeted to just over one million total viewers and only in the demo JEN PSAKI THE EX-BIDEN FLACK WHO DEFENDED HIS MENTAL FITNESS LAUNCHES EXPANDED ROLE AT MSNBCMSNBC s newest operation shed a staggering of its demo viewers compared to the first episode only one day prior Psaki s undertaking also lost a whopping of viewers between the ages of - after only one episode as The Briefing averaged on Tuesday and only on Wednesday MSNBC had much better results at p m ET last week with Maddow at the helm as she averaged million total viewers and among viewers aged - Psaki s second episode managed to shed of those totals among total viewers and in the critical demo Psaki s Wednesday episode was outdrawn by different cable news offerings among the advertiser-coveted demo despite the cushy timeslot MSNBC s p m ET initiative was outdrawn by everything Fox News Channel had to offer along with different CNN shows and seven MSNBC programs JEN PSAKI INSISTS SHE 'NEVER SAW' DIMINISHED BIDEN WHILE WORKING AS PRESS SECRETARYOn Wednesday Psaki s The Briefing also had fewer viewers among adults aged - than various repeats of Friends Seinfeld Everybody Loves Raymond Bob s Burgers The King of Queens and That s Show along with Nickelodeon s Paw Patrol Hallmark s Reba and TLC s My Strange Addiction and a multitude of other basic cable offerings Psaki also failed to boost her primetime colleagues as it was MSNBC s lowest-rated Wednesday from - p m among both total viewers and the demo since January before Trump was sworn in for his second term It was also MSNBC s lowest-rated p m scheme among the demo on a Wednesday since Alex Wagner managed only advertiser-coveted viewers on December CLICK HERE TO GET THE FOX NEWS APPPsaki served as Biden's first press secretary from until May